How to Create an Attractive Trade Show Booth Design

By wpengine | blog | 0 Comments

Creating a trade show booth design can be a fun process, but you need to understand what makes an effective one. With the right grasp of your brand and an understanding of what you want to communicate, you can help your brand shine and draw in new customers. And with the help of our team at The Xzibit Group, you can be confident that everything will look first-rate

Stand Out

When you’re advertising your brand at a trade show, it’s important to remember that there are going to be dozens of other businesses doing the same. To stand out you need to differentiate yourself and help your brand shine. For example, always ask for the aisle carpet color beforehand and pick colors for your walls and flooring that pop out beside it.

Clear Branding

If you can’t identify your business within a second, your branding isn’t clear enough. From here, you also need to make sure that your branding isn’t just recognizable but memorable. Large, easily identifiable logos are the best choice.

Your design should communicate:

  • Who you are
  • What you do
  • Why people should visit your booth
  • Your slogan/motto

Keep Everything Clean

Although it can be tempting to get crazy with your designs, too much text and graphics can make things chaotic. A clean, neat design with large images and fonts is the easiest to identify and can be seen from afar.

Choosing The Xzibit Group

Our team at The Xzibit Group offers full-service graphic and 3D design for Toronto projects. With extensive experience in the field, we know how to both understand and communicate your brand in a way that expresses your product or business.

Still not convinced? Take a look at some of our work.

With 15 years in the business, our team at The Xzibit Group understands what makes the best trade show booth designs. Contact us today for more information and we’ll be happy to help you out.